That Ticking Clock: Managing Your Time.

Time is the most valuable resource of all. It’s scarce, limited, and constantly running away from us. Anyone who has ever worked in a fast-paced, task-oriented environment knows this all too well. Some thrive under the pressure. Some crack like the shell of a clam under the onslaught of a devious sea otter. The key…

Speaking Your Customer’s Language.

Back when I was a wee lad serving in the US Air Force as a meteorologist, a common part of my job was delivering Flight Weather Briefings to pilots – letting them know what to expect weather-wise on their planned flight path. It was easy enough: look at the flight path, use weather tools and…

Metrics and Measurements: The Do’s and Don’ts.

“Don’t look back.” That’s a popular phrase often used to inspire confidence in your decisions. While that might be good personal advice, it’s terrible business advice. Where business is concerned, the opposite is true: “Look back often.” Looking back is a vital component of the competitive marketplace – someone might be gaining on you, and…